After their success on NBC’s wildly popular “Shark Tank”, The Longhairs have been curating and growing their audience into an online community which is paramount for a D2C online retailer. With a dominant YouTube presence, they look to get their unique story to their even more unique audience.

Challenge

Produce an effective video that educates viewers while still entertaining and spiking interest to drive traffic to their eCommerce platform.

Solution

Captivate an existing audience by increasing the production value and providing step-by-step instruction with a strong Call-To-Action. Lean on the community angle providing a narrow message to a specific audience in hopes of increased conversions.

Services

    • Creative
    • Storyboarding
    • Videography
    • Location Scout
    • Teaser Cut

HERO CONTENT

Results

    • Overall satisfaction – Hired us again!
    • Fastest Climbing YouTube video on their channel.
    • Increased product sales
    • Informative yet palatable

Teaser

Data

    • 122K views = 335 views a day
    • Direct Link – Increased sales
    • Increased viewership
    • Enhanced SEO Visibility

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A collaboration that turned into a partnership!

When the challenge is to create engaging content for CTV/OTT, we put our relationship on the line. “Weekend Vibes” continues to be the most sold beer from Coronado and this campaign had a lot to do. Take a look at how it came together and check out some extra cool content… “The Brewru”

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